Chest Cancer Breast Cancer

Hello readers (all members, carers, staff, the public),

Having read various requests, pleas, posts that communicate the need to INCLUDE males, in fact all people of any gender and age, and still see vastly inadequate awareness and action, please understand why this call for action might reflect how urgent, emphatic and furious it can become.

How many requests, how many years, how many lives suffering shame/embarrassment/stigma/isolation, how many deaths, how much ignorance, even among today's GPs, how little support, how many undiagnosed cancer cases???

For anyone who cannot feel empathy, like it-does-not-affect-me or they-are-JUST-minority, then think… if it is your:

son, brother, father, partner, husband, grandfather, grandmother, child, other loved ones, or someone you respect.

Actions please, especially by BCNA, and other organisations, in the position of power to do something about it -right now. Strongly recommend:

Marketing Team, able and influential. BCNA pages’ banners are the worst misinformation propagator of ‘women-only, pink pink bathing-big-busts-the-goal-in-life; no children, no males, no matter cancer undiagnosed untreated they are nobody. Requests of years ago still ignored.

Please right now stop plastering pink pink bright pink all over,
highlighting bulging breasts in pink bathing suits as if for a women-only swim club, exclusively pink bright pink skirts, and just women maniacally laughing. Over-the-top incongruous. Please don’t switch to extreme stereotypes either, like typically the most wrinkly hand being held by an age-contrast hand, in copy-cat robots’ stock-photos marketing.

While you’re adjusting, please very ably and kindly reduce all the auto flipping/sliding panels, hyperactive donate-button, and fast drop-drown whenever we just hover or just breathe;
it’s turning us into a nervous twitchy moving-image-nauseous wreck.

Some have x months to live, can marketing spend 3 hours to make a beta, 3 days to go live, for them to see in time?
Merchandise. Please adjust the pink pink pink ribbons. How about a more INFORMATIVE, educating, creative, inclusive

pink+green+brown for example, avoiding gender-again gender blue.
Something neutral and universal? A flower+leaf+stem, sun moon star, or a simple band?
A sticky post please, kind can-do staff, to educate and change habit. Something like “Genderless breast cancer affects all”, in green? Avoid gender-colour.

Members posting please use neutral communication instead of all these ‘lovely ladies’. We are supposed to know better, and the public can read these posts to learn from us.
No, it is not enough to have ONE day of the year for half the population -cancer affects everyone in the person’s life.

No, it is not acceptable to shove males, children, and so-name-called CALD (we are all of us diverse multicultural so it’s not right for one group to name call the ‘others’ as diverse) to go talk among yourselves in that corner or in a locked group. As if get out of my sight. As if we don’t care. As if you’r not one of us.

It is not fair to burden this task on the shoulders of the ‘not one of us’ to educate the mass. The task is on us.
Please get updates of info to reach and make sure GPs and all other medical professionals are up-to-date and aware. Still a problem, in 2026.