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Help us give breast cancer the finger…bun!

Christine_BCNA-'s avatar
8 years ago

Dear members,

We know that breast cancer doesn’t just affect the woman or man who has been diagnosed – it has a ripple effect on partners, children, friends, colleagues and all loved ones. This year more than 17,000 Australian women and 144 men will be diagnosed with breast cancer, making the need for support and credible, evidence-based information more important than ever.

That’s why, with the support of our long-standing partners, Bakers Delight, we’re calling on the Australian community to give breast cancer the finger bun!


(In this picture: @AngelaLucia, @L4N, @tiffanybarbra, and @SKate.)

From 11 May to 31 May 2017 pop into your local Bakers Delight and buy a Pink Bun to support all Australians affected by breast cancer.

This year you can also:

  • Support the campaign by buying a special Bakers Delight Pink Bun carry bag.
  • Purchase a Pink Lady silhouette and write a message of support to be displayed in your local Bakers Delight bakery, or make a donation in the tins on the counter.
  • Get your workplace, school, social or community group involved by hosting a Pink Bun Party. On registration, BCNA will send you a Pink Bun Party pack free of charge, containing everything you need to turn your party pink! Register your Pink Bun Party here!

The money that Bakers Delight bakeries raise during the Pink Bun campaign funds essential BCNA services, including the My Journey Kit, our information pack, which is provided to people when they are first diagnosed with breast cancer. Each year we send out more than 12,000 My Journey Kits free of charge.

We are excited to see everyone get involved in the campaign again this year, and we are also inviting you to share your support on social media using #givebreastcancerthefingerbun.

You can read more about the campaign here.

We are very thankful for the support of Bakers Delight and the community every year, and want to thank everyone for helping us to give breast cancer the finger bun!

Published 8 years ago
Version 1.0
  • Cant wait ! I let all my family and friend know about the campaign. 
  • My birthday always falls within this campaign & instead of taking the obligatory birthday cake to work I always take the "Pink Buns" for morning tea..
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