Here's a cool and very different kind of breast cancer awareness event.
Boarding for Breast Cancer (B4BC) is US event committed to spreading breast cancer awareness to young people in the action sports community and it just celebrated its 20th anniversary. It took place at Sierra Nevada, a gorgeous mountain range that's mostly in California.
Image: Mahfia.tv
When I attended the BCNA Forum here in Victoria in February, some women expressed concern for their young daughters and even younger grand-daughters. While breast cancer in young women is rare, there's a sense that more could be done to educate them. Reaching over 100,000 people a year, it sounds like B4BC is an unconventional, but fun and effective way to do that.
Published 9 years ago
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