Forum Discussion
kmakm
7 years agoMember
I liked it.
I think it's useful to have a variety of people, known and unknown, from a variety of occupations and backgrounds, used in ads to draw attention to any aspect of breast cancer. In a variety of ways. We're all familiar with so many aspects of BC, but how often have we read here people's surprise at a wide range of BC areas that they had no idea about?
There will be people who have barely any knowledge of who Serena Williams is, but for others, having one of the world's greatest athletes contribute this reminder, will cut through and may just make them examine their breasts.
It wouldn't have worked for me as my tumour wasn't palpable. But it does work for many.
It's impossible to be all things to all people. I actually think the BCNA does a good job of being many things to many people. And Berlei put their money where their mouth is and give us free bras when we sorely need help. Kudos.
I think it's useful to have a variety of people, known and unknown, from a variety of occupations and backgrounds, used in ads to draw attention to any aspect of breast cancer. In a variety of ways. We're all familiar with so many aspects of BC, but how often have we read here people's surprise at a wide range of BC areas that they had no idea about?
There will be people who have barely any knowledge of who Serena Williams is, but for others, having one of the world's greatest athletes contribute this reminder, will cut through and may just make them examine their breasts.
It wouldn't have worked for me as my tumour wasn't palpable. But it does work for many.
It's impossible to be all things to all people. I actually think the BCNA does a good job of being many things to many people. And Berlei put their money where their mouth is and give us free bras when we sorely need help. Kudos.