Forum Discussion
Zoffiel
8 years agoMember
I'm sure there are some very solid marketing strategies behind this: the pink lady logo is instantly recognizable and BCNA has to compete for scarce funds and donations. That makes perfect sense and we all reap the benefit of those strategies.
I guess I don't see the Beacon as the frontline when it comes to fundraising. Yes, it serves a purpose of informing stakeholders and showing what the organisation is doing but, for me, it is a community newsletter and shouldn't do anything to exclude members who already feel they are under represented. As you say, @Afraser we are not in charge.